Frequently asked questions


Jimmy Joy pioneers in creating nutritionally complete and sustainable food. We were the first to start in Europe back in 2014 and continue to evolve to this day. Our mission is to make the healthiest meals scientifically possible, while having  minimal impact on the environment and animal well-being. Our healthy, fast, and tasty meals deliver your daily nutritional needs in under a minute, give you energy and save you Plenny of time. Now you can finally start playing the bagpipe or finish your thesis paper on the Propulsion Parameters of Penguin Poop.

Surprise, surprise, Jimmy Joy is made of actual food. It contains everything your body needs to stay healthy, and more importantly, maintain its high level of magnificence. Our plant-based ingredients consist of a fine blend of oats, soy flour, milled golden flaxseed, rapeseed oil and a mix of 27 essential vitamins and minerals. Plenny Shake mango, strawberry and banana also contain real freeze-dried fruit.

Each meal provides a great amount of protein with a complete amino acid profile, an adequate amount of good fats with plenty of omega 3 and 6, slow-releasing complex carbs for energy, low sugar and plenty of fiber to help your digestive system. We know, it’s a  (literal) mouthful.

We currently don’t have any samples available, but our starter pack gets you all Jimmy Joy products to start you off right!

For once, not in China. Not saying there’s anything wrong with making things in China, but our Plenny Shakes are made in our picture-perfect hometown of Amsterdam. Ja zeker, the city of stroopwafels and narrow houses with strange roofs.

Our other products are manufactured in our other equally lovely European neighboring countries.

It doesn’t matter how awesome your life is, it can always get more awesome. Or at least easier. Jimmy Joy will help you get all the nutrition you need without any effort whatsoever. No more (or at least less) trips to the grocery store, waiting in line for the cashier, or dishes! And with our subscription service you won’t even have to worry about ordering anymore.

Sorry, that’s confidential.


For virgins, gentle and slow is the way to go. As with any dietary change, our body may need some time to adjust to ''new'' kinds of food. Therefore we recommend to start with replacing one meal a day for the first few days so you can see how your body reacts.

Well that’s the thing: our meals need minimal prepping.

For a 400kcal meal of Plenny Shake, just add two scoops and some water. You can make your shake as dense or watery as you prefer.

Our Plenny Bars and Plenny Drink are even easier: you just need to remove the wrapper or turn the lid.

Wow, calm down. The recommended serving size of Plenny Shake is 400 kcal a meal. Our other meals also contain around 400 kcal.

No, that would definitely defeat the purpose of eating. Although the duration of satiation can differ per person (depending on build and lifestyle), our experience shows that with our 400 kcal meals you’ll feel full for about 3 to 5 hours.

It is theoretically possible to eat exclusively Jimmy Joy, and we’re happy to report we have customers who have done so or are still doing this. They’re still alive  (phew!), and have - after a long period of 100% Jimmy Joy consumption - had their blood tested which came back with very positive results. Most of our customers use our products for breakfast or lunch though, as these meals are usually not that much of a social affair and more something you just have to get over with. We too enjoy cooking and eating with friends and family, and we wouldn’t dream of taking this away from you (or ourselves for that matter). We encourage our customers to individually find out what works for them.

Although our products are not designed to lose weight with, they can definitely help. With Jimmy Joy meals you’ll always know exactly how many calories you’re consuming, making it super easy to make sure you’re getting the exact amount you need to achieve your body goals!

If you want to know about losing fatmaintaining weight or gaining weight with Jimmy Joy, we can recommend you these articles. 

Our Plenny Shakes, Plenny Drinks  and Plenny Bars are vegan.


There are no nuts in our Plenny Shakes and Drinks, but there could be traces of nuts in our products. So if you are highly allergic, please do not try them. Plenny Bars contain nuts.


Our products don't have any gluten in them, however our oats are processed in an environment where gluten-products are processed as well, so unfortunately we cannot definitely rule out cross-contamination. The oats make up about 30% of the product.


Our products contain significant amounts of soy. If you’re allergic, steer clear!  


Our Twenny Bars contain lactose. Our Plenny Shake and Plenny Drink are lactose-free. Our Plenny Bars contain no lactose of their own, but there could be traces of lactose in them. If you are highly allergic, please do not try them. Want to learn more about lactose? Click here.

All our ingredients are currently non-GMO.

While none of the ingredients we use are harmful or dangerous to pregnant women, our products are based on the nutritional needs of an average adult. If you’re pregnant (or nursing) you will have different dietary/nutritional needs than the average adult, so we do not recommend you using our products when pregnant or nursing. Please consult with your doctor before doing so.

Our products are based on the nutritional needs of the average adult. Since children have different nutritional needs, we don’t recommend our products for children.

Actually, soy is pretty amazing. Read our blog about it here.


Unfortunately we currently don't have any retail points. 

All of our products have a shelf life of 12 months after production, no more wasting food!

Store Jimmy Joy products in a cool, dark place like a cupboard or pantry and you’ll be fine until at least the mentioned expiration date.

We don’t recommend consuming our products past the expiration date. Try at your own risk, but check it's color, smell and texture beforehand!

Our Plenny Shakes are made of recycling category 7 - a mix of different plastics. Although more complex, this category can sometimes be recycled.

Our Plenny Drinks come in recyclable Tetra Pak® packaging, which consists of 37% recycled carton and a plastic lid/cap.

Our Plenny Bar wrappers are not fully recyclable because of the aluminium lining they contain.

We wrote some really good literature about the topic of subscriptions, read all about it here.


Shipping & Orders

Dunno, see for yourself!

We currently can't ship to the following countries: Iraq, Israel, Mexico, Cuba, North Korea, Brazil, Sudan, Iran (Islamic Republic of), Syrian Arab Republic, Chile, Turkey, Belarus, Costa Rica, Afghanistan, Libyan Arab Jamahiriya and Falkland Islands (Malvinas).

In the United States we ship with UPS, DHL, USPS, and Shurpa

When ordering from countries outside the European Union Customs Territory and VAT area, you may be charged with extra import fees or customs taxes.

All first-time Jimmy Joy customers receive a free shaker and scoop. Once you’ve added Plenny Shake to your shopping cart, you’ll get a pop-up with which you can add a free shaker to your cart as well. When viewing your cart you add a free scoop as well, near the bottom of the page there’s a box you can check. When ordering a subscription you do not get the option to select a free scoop. We will manually add one to your first charge!

We accept iDeal, Paypal, Visa, Mastercard, American Express, Apple Pay, and Bitcoin.

Why of course! Once your order has been processed you will receive a tracking code with which you can follow your order. The tracking becomes active once the order has been picked up by the shipping company responsible for delivering it to you! If you haven’t received a tracking code, don’t hesitate to contact us.

They’re awesome. Like money, but better. Check it out here!

As a matter of fact we do! To introduce a friend, simply press the turquoise 'Rewards' button in the bottom right of your screen, login to the rewards program and you will be able to see your referral link. You and your friend will both receive a $10 discount. Use it wisely!

The referral discount only applies to orders Above $50,- and on one-off purchases. If you want to use it on a subscription, please contact

If you ask nicely. Jokes aside, if you’re not happy with your products, just contact us at and we can arrange for your order to be sent back. If you have no products to send back because you tried them all but didn't like them, we maintain a 30-day money-back-guarantee and will refund you for the full amount of your order. Just email us at, explain the situation, and we'll sort it out! 

Did not find an answer to your question? Don’t hesitate to shoot us an email at! We’re happy to help.